On Thursday evening, as rumors swirled about the Brown University gunman, CNN’s Kaitlan Collins used social media, noting the confusion and directing people to her channel's 9pm newscast.
Even though CNN is certainly not a flawless news source, her statement rang true for a lot of people. It remains one of the broadcasters where one can locate reality-based and mostly trustworthy reporting – notably during breaking news situations such as the one taking place close to a New Hampshire storage facility.
A Vulnerable State Amid a Corporate Struggle
Yet the news network, now four and a half decades old, finds itself in a vulnerable position as two huge media empires vie for ownership of its parent company, Warner Bros Discovery.
Whatever the outcome, the future of CNN has been drawn into a high-stakes game of corporate ownership, not as a question of what benefits the news-consuming public.
“This is yet another example of the profound systemic issues with roots in decades of governmental choices,” said Victor Pickard, writer of “Democracy Without Journalism?” and a professor of media policy at the Pennsylvania University.
The speculation about who will own Warner Bros Discovery – will it be Netflix or Paramount Skydance? – misses a more important point.
“The narrative is crafted as a business story with influential figures as the main characters, but there is very little discussion of the common good,” Pickard explained.
A Further Factor: Political Influence
The network's predicament is made more complex by Donald Trump’s opinions about a network he has frequently denounced as perhaps his main “fake news” foe.
Recall the cries of “CNN sucks!” at the president’s rallies, his administration's retaliatory withdrawal of reporter Jim Acosta’s press credentials, or his sparring with Collins in official meetings.
Trump now says that the network requires new ownership. You can read that as ownership that will protect him from criticism and scrutiny. That is a factor in why he appears to come down on the side of Paramount Skydance, which has made a aggressive takeover attempt.
There is a basis to favor that company more. For one thing, it is led by David Ellison, son of the pro-Trump Larry Ellison, one of the world’s richest people.
Paramount, parent of CBS News, also recently appointed the right-leaning Bari Weiss, known for her “anti-woke” beliefs, as the editor-in-chief of that venerable news network.
A Possibility of Further Instability
Significantly, if Netflix wins, CNN and other cable outlets would first be carved out into a separate entity. This might be a welcome development to many at the network, but it’s far from a guarantee of stability. That arrangement could set up CNN for a future sale. There is no finish line.
If you ask Timothy Wu, a great deal of this is against the law, anyway. The well-known analyst of big tech’s dominance stated that competition laws should disallow both deals.
“Each proposed deal would be bad for the country, and both should be challenged by anti-trust authorities,” Wu argued.
The Fundamental Problem and a Potential Solution
Regardless of the resolution regarding CNN, the larger issue remains.
“Our current system is a profoundly structure that undermines democracy, but we must resist the belief that change is impossible,” Pickard emphasized. Government actions – originating in the 1930s and 1940s – helped to build this profit-obsessed monster, and revised policy decisions can tackle it.
Can reform occur in an era where the head of the FCC will not confirm that the agency is independent? Overhaul is a distant prospect now, but that should not imply it will never happen.
Policies that support independent news organizations, aid local journalism, finance public media, and prevent the accumulation of media power in too few hands are achievable – they are vital for a functioning democracy.
In the world of media ownership, size does not equal quality. And news organizations such as CNN cannot be pawns in the newest merger game.